Sophia Yang* (n.)
Product designer with a data science background, creating cross-platform experiences that ꕤ turn complexity into clarity, powered by ✱ scalable systems and ✿ sharp visual craft.
Previously → Product Design @ Coinbase
Experience in → Fintech, AI, B2C & B2B products
Selected Projects
Shipped
End to End
Driving User Trust & Asset Growth for Rewards
Redesigned the USDC rewards flow to clarify earnings and build user trust → drove $30M in deposits across 2.4M users.
Gamification
WatchOS
Gamified Aligner Tracking Experience
Built mobile and watch apps to help Invisalign patients maintain consistent wearing habits and enhance treatment outcomes.
0 to 1
B2B SaaS
Turning Passive Data into an Action Engine
Designed an action-driven dashboard from 0 to 1 that turned passive metrics into campaign triggers for small businesses.

Shipped
Growth Experiment
Encouraging International Stablecoin Adoption
Led a cross-functional growth experiment to drive stablecoin adoption in Europe → projected 4–5% increase in USDC assets.
0 to 1
B2B SaaS
Turning Passive Data into an Action Engine
Designed an action-driven dashboard from 0 to 1 that turned passive metrics into campaign triggers for small businesses.
Shipped 2024
End to End
Driving User Trust & Asset Growth for Coinbase Rewards
Redesigned the USDC rewards flow to clarify earnings and build user trust → drove $30M in deposits across 2.4M users.

Shipped 2024
Growth Experiment
Encouraging International Stablecoin Adoption
Led a cross-functional growth experiment to drive stablecoin adoption in Europe → projected 4–5% increase in USDC assets.
Gamification
WatchOS
Gamified Aligner Tracking Experience
Built mobile and watch apps to help Invisalign patients maintain consistent wearing habits and enhance treatment outcomes.
Interfaces
Figma
AI Project Management
Figma + Claude Code
Drag to Confirm
Claude Code
Shopping Assisstant
Figma + Cursor
Cross-functional narrative builder
Figma + Claude Code
Sign to Confirm
Figma
Scheduler Status Update
Sophia Yang* (n.)
Product designer with a data science background, creating cross-platform experiences that ꕤ turn complexity into clarity, powered by ✱ scalable systems and ✿ sharp visual craft.
Previously → Product Design @ Coinbase
Experience in → Fintech, AI, B2C & B2B products
Selected Projects
Shipped
End to End
Driving User Trust & Asset Growth for Rewards
Redesigned the USDC rewards flow to clarify earnings and build user trust → drove $30M in deposits across 2.4M users.
Gamification
WatchOS
Gamified Aligner Tracking Experience
Built mobile and watch apps to help Invisalign patients maintain consistent wearing habits and enhance treatment outcomes.
0 to 1
B2B SaaS
Turning Passive Data into an Action Engine
Designed an action-driven dashboard from 0 to 1 that turned passive metrics into campaign triggers for small businesses.

Shipped
Growth Experiment
Encouraging International Stablecoin Adoption
Led a cross-functional growth experiment to drive stablecoin adoption in Europe → projected 4–5% increase in USDC assets.
0 to 1
B2B SaaS
Turning Passive Data into an Action Engine
Designed an action-driven dashboard from 0 to 1 that turned passive metrics into campaign triggers for small businesses.
Shipped 2024
End to End
Driving User Trust & Asset Growth for Coinbase Rewards
Redesigned the USDC rewards flow to clarify earnings and build user trust → drove $30M in deposits across 2.4M users.

Shipped 2024
Growth Experiment
Encouraging International Stablecoin Adoption
Led a cross-functional growth experiment to drive stablecoin adoption in Europe → projected 4–5% increase in USDC assets.
Gamification
WatchOS
Gamified Aligner Tracking Experience
Built mobile and watch apps to help Invisalign patients maintain consistent wearing habits and enhance treatment outcomes.
Selected Projects
Figma
AI Project Management
Figma + Claude Code
Drag to Confirm
Claude Code
Shopping Assisstant
Figma + Cursor
Cross-functional narrative builder
Figma + Claude Code
Sign to Confirm
Figma
Scheduler Status Update
Sophia Yang* (n.)
Product designer with a data science background, creating cross-platform experiences that ꕤ turn complexity into clarity, powered by ✱ scalable systems and ✿ sharp visual craft.
Previously → Product Design @ Coinbase
Experience in → Fintech, AI, B2C & B2B products
Selected Projects
Shipped
End to End
Driving User Trust & Asset Growth for Rewards
Redesigned the USDC rewards flow to clarify earnings and build user trust → drove $30M in deposits across 2.4M users.
Gamification
WatchOS
Gamified Aligner Tracking Experience
Built mobile and watch apps to help Invisalign patients maintain consistent wearing habits and enhance treatment outcomes.
0 to 1
B2B SaaS
Turning Passive Data into an Action Engine
Designed an action-driven dashboard from 0 to 1 that turned passive metrics into campaign triggers for small businesses.

Shipped
Growth Experiment
Encouraging International Stablecoin Adoption
Led a cross-functional growth experiment to drive stablecoin adoption in Europe → projected 4–5% increase in USDC assets.
0 to 1
B2B SaaS
Turning Passive Data into an Action Engine
Designed an action-driven dashboard from 0 to 1 that turned passive metrics into campaign triggers for small businesses.
Shipped 2024
End to End
Driving User Trust & Asset Growth for Coinbase Rewards
Redesigned the USDC rewards flow to clarify earnings and build user trust → drove $30M in deposits across 2.4M users.

Shipped 2024
Growth Experiment
Encouraging International Stablecoin Adoption
Led a cross-functional growth experiment to drive stablecoin adoption in Europe → projected 4–5% increase in USDC assets.
Gamification
WatchOS
Gamified Aligner Tracking Experience
Built mobile and watch apps to help Invisalign patients maintain consistent wearing habits and enhance treatment outcomes.
Selected Projects
Category
Title
Figma + Claude Code
Drag to Confirm
Claude Code
Shopping Assisstant
Figma + Cursor
Cross-functional narrative builder
Figma + Claude Code
Sign to Confirm
Figma
Scheduler Status Update

